In-depth situational analysis and audience insight have been marketing mainstays for decades. Knowing the market and knowing what your customers want is vital to successful marketing strategies. But what if something unforeseen affects your business?…
48 posts tagged
Tech & Business
Ildefonso Padron: The Extra Mile’s Unforeseen Adventure
If you were raised on an island, you’d probably grow up with a strong urge to see the world outside it. That was the case for Ildefonso Padron. His desire to study computer science took him to his mother’s native Czech Republic, but an offhand remark he made at his first job took him even farther.…
How Your Office and Bedroom are Killing Your Productivity and Well Being - Video Presentation by Jindřich Fialka
One of the biggest factors that impacts the quality of life is the air you breathe at the office and home. Something as simple as opening a window and keeping a few houseplants can positively impact how you work, concentrate, and sleep. But how do we measure this impact?…
Case Study: How to Run an Effective Remote UX Workshop
Challenging times offer opportunities to build consensus for change and progress. This is certainly true of the pandemic that we are currently facing. At Salsita, our staff is currently working from home. Rather than treating this as a barrier to progress, we decided to embrace the experience...…
Has Working Remotely During the Lockdown Changed Salsita?
The COVID-19 pandemic has divided the world’s workforce into two categories: essential and nonessential employees. While millions of nonessential employees file for unemployment, the essential workers—now clad in masks—continue clocking in.…
4 Reasons Why Businesses Need an Arsenal of Original Photos
Stock images can be a saving grace when you’re in a creative bind. All you do is go online and download a beautiful image. Sounds great, right? It can be, when done sparingly. Otherwise there can be creative disadvantages.…